Tailoring exellence at ‘The Somchai’
Clothing has undeniably always been an important part of our life. Whether trying to create a positive impression or boosting confidence and self-esteem, a proper chosen attire would not only enhance their appearances but also allow them to tackle any situation that comes in their way.
Inspired by tailoring and artisanal craftsmanship from his time studying in Italy, Lapas Mekraksavanich teamed up with his life-long friend Pongpakorn Thamsubhong. Together, they held a bespoke trunkshow event in September of 2016 for ‘Liverano & Liverano Sartoria’; a renowned Florentine tailor, marking the beginning of The Somchai. Lapas said “At that time we didn’t even have a proper store. But the tailoring world is about long-term relationships as bespoke garments require several fittings. So I promised Antonio Liverano, that we would have a proper store within a couple of years. And I keep my promise. We had a well-established store in February of 2018”. As a veteran interior designer, Lapas carefully designed the majority of the store himself. The result is a spectacular thoughtfully decorated store that sits in the Thonglor area resulting in a calm oasis-like establishment in busy downtown while the clients can take a break from the busy city and carefully customize their own individual preferences and style.
Focused solely on carrying the highest quality menswear products available, The Somchai provides a wide variety of options from formal to casual scenarios. Offering artisanal quality ‘Ready to Wear’ products as well as hosting ‘Made to Order’ or ‘Bespoke’ trunkshow events from various artisan tailors to accessory ateliers. Ready to wear options are perfect for those who are looking for conveniences while Made to Order and Bespoke options are suitable for those who expect a personalized and collaborative experience with the tailors. “The priority of The Somchai is very simple; we deliver top-drawer quality garments and style so our clients can step out of our door with the utmost assurance,” said Lapas. The result is a spectacular ensemble of highly regarded brands.
For suits and jackets; The Somchai carries ‘Liverano & Liverano Sartoria’ and Orazio Luciano, tailors from Florence and Naples which have different approaches to tailoring, however both resulting in the highest level of quality and craftsmanship.
For more casual pieces such as polo shirts, T-shirts and swimwear; ‘Gran Sasso’ is the perfect option. Regarded as a well-established brand with heritage in using various top quality materials such as silk, high quality cotton and wool.
Those who are looking for odd-trousers, ‘Ambrosi Napoli’ might be your answer. The Ambrosi family had been making trousers for more than four generations. Their trousers are highly regarded for artisan exceptional craftsmanship; available both in ready to wear and bespoke garments.
Socks also play an important part of a man’s attire; Bresciani is known for its quality socks. Gained a reputation for commitment to traditional craftsmanship and emphasis on using high quality fabrics such as merino wool, high quality cotton as well as linen, resulting in perfect blend of a wide range of styles and quality materials.
Another vital part of dressings is footwear, The Somchai offers ‘Edward Green’, an English shoemaker known for its exceptional craftsmanship and timeless design as well as ‘Saint Crispin’s’ a well respected handmade shoemaker with a distinct shoes designs, both available in Ready to wear and Made to order options. However, The Somchai plans to introduce a wider range of footwear selections in the near future and closely collaborate with highly regarded shoemakers throughout Europe.
Finally, an outfit is incomplete without the addition of accessories. There are wide range of accessories for clients to choose from based on individual taste; from in-house neckties and pocket squares made in Italy to highly regarded name like ‘Liverano & Liverano Sartoria’ with its distinct cheerful choices, ‘TieYourTie’ a well respected brand with its sevenfold unconstructed neckties as well as ‘Simonot-Godard’ a prestigious French brand well known for producing high quality men’s pocket squares and handkerchief, ‘Nackymade’ a Japanese eyewear known for unique and innovative approach to creating eye-glasses with traditional craftsmanship combined with contemporary aesthetics.
In Summary, The Somchai is the perfect place for those who pursue premium quality attire while offering extensive selection from formal to casual garments all crafted by highly regarded and well-respected artisans.
Apart from a menswear store, The Somchai is also the home of ‘Vero restaurant & Bar’ a restaurant offering a Spanish Basque gastronomy by chef Joseba Jiménez de Jiménez, a decorated chef highly regarded in Spanish culinary.